Actually, that's usually the issue. They don't think they are fighting with fat people. They think they are fighting for fat people. That was what came up with this commenter who wanted to be able to blame fatness on corporations. This is a very common line you see from supposed allies in progressive communities and the fact is that this is a just feeding into fat shaming. The idea is that corporations are to blame for rises in obesity levels. The proof invariable amounts to some variation on "Look at all the fat people. Corporations must have done it." Which isn't, ya know, proof. Instead, what they are doing is looking at fat acceptance through the prism of their own agenda.
I don't disagree that corporations can often have an insidious influence on our lives and culture and I certainly support more accountability for corporate action and how it impacts our environment and lives. I don't see how those goals should obligate me to accept people who want to blame my body on corporations. The whole construct of looking for someone or something to blame for fat bodies is inherently fat shaming. It inherently disrespects our lives and our experiences.
Back in 2007, fatfu commented on a story Dr. Sanjay Gupta (someone embraced in some progressive circles, by the way) did blaming working moms for the "epidemic" of fat people. She pointed our how many things are blamed for fat people...
"Actually, I’m hard pressed to think of an aspect of modernity that hasn’t been blamed for the 'obesity epidemic.' Here’s a partial list of malefactors just from the past two months’ of headlines:She closes with a killer line that doing a story on one particular thing to blame for fat people, "almost certainly says more about his prejudices than it does about fat." How people seek to exploit fat people invariable is about their own agenda and their own prejudices and much less about fat people. If you don't respect fat people, there will always be some way to exploit fat people for your own purposes. Some social ill to attach to fatness. Some way to continue fighting "for" fat people and doing everything to avoid fighting "with" fat people.
protein in infant formula
mother’s weight gain in pregnancy
reduction in the nutrient content in food
abundance of junk food and the lack of physical activity
living in a rural area
living in the suburbs
plastic in baby bottles
lack of family support
mother’s early puberty
“environmental food cues”
not enough fruits and vegetables in diet
inaccurate infant growth tables
lack of individual responsibility
britain’s one-hour lunch break
larger portion sizes
lack of personal responsibility
the fear that being slim will make people think you have AIDS
reading about the obesity epidemic
poor urban planning
southern high-fat diet
mother’s diet during pregnancy
disruptions of the circadian clock
Fat activists are constantly being told to sit down and shut up. PeTA wants to exploit fat hatred to advance their mission of promoting veganism. Dan Savage and Jon Stewart use lazy metaphors to promote marriage quality that are premised on the lie that fat people don't experience stigmatization. We hear constant cries of "what about the thin people" trying to recenter discussions of fat stigma and fat health. Dr. Sanjay Gupta Throughout all of this, fat activists are expected to play nice while our rights and experiences are erased because others feel they are inconvenient for their own agenda. How dare we suggest that we can pursue corporate accountability, animal welfare, marriage equality, or health care access without exploiting fat shaming? How dare we not sit down and shut up? Our outrage at this is constantly invalidated. We are pressured to know our place from allies normally well versed in standing with disenfranchised communities.
I'm getting tired of it. I'm tired of being told I'm letting corporations off the hook. I'm tired of watching the fat couples fighting for marriage equality so they can marry their own partners be thrown under the bus to make some lazy fat jokes. I'm tired of constantly having to placate thin people who take any discussion of fat contexts as an invitation to center the discussion back onto people who enjoy privilege. I'm tired of hearing that ethical treatment of fat people is expendable. I'm tired of being a cautionary tale or a "consequence". I'm tired of being fodder for cheap gags. I'm tired of being a useful metaphor. Progressive allies can and must be better. Respecting fat people does not threaten your cause. It will strengthen it.